Friends Services for the Aging (FSA) is an association of Quaker-affiliated organizations and programs serving older adults.
FEA developed the FSA logo joining FSA’s three core values of collaboration, cooperation, and commitment together as one. The Celtic knot and purple/blue color combination provided the perfect balance in creating the logo. The typography needed to be readable by seniors, the marketplace they serve.
The FSA logo was integrated into other marketing materials created for Friends Services for the Aging establishing a brand that was both unique and memorable. Deliverables included logo, stationery, website, folder, brochure, inserts, and powerpoint templates.