The Integrity Benefits Services Direct Mail Postcard introduced and announced the new name, look and feel of Integrity Benefits Services (IBS), to their clients, potential clients and vendors.
After changing their name and their identity, Integrity Benefits Services (IBS), a leader in employee benefit programs, had Fitzgerald Esplin Advertising develop a direct mail card that introduced and announced the new look and feel of their company to their clients, potential clients and vendors.
An oversized direct mail card was created that was colorful and utilized the company’s new logo and fonts. Imagery from the website and print materials were also included in the card for a more consistent, cohesive look.
The Integrity Benefits Services Direct Mail Campaign was well received in their marketplace.